... and how it was done:http://www.youtube.com/watch?v=z3lNyDlf ... re=related
"First, we outfitted the camera with a GPS tracking device so we could retrieve it, then we baited the camera by smearing it with mashed up frites [french fries]. The frites worked really well. Seagulls actually wanted to take it right from our hands!
Of course, we did many takes, with many different seagulls, and many excursions through Cannes tracking down the camera.
The one you see is just the best result of the many attempts."
Believe it or not!